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- Advertising and Marketing Research
- TYBMM -- SEMESTER - VI Author: Subhashini Naikar Mona Mehta 4TH REVISED EDITION
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- Advertising Design
- TYBMM -- SEMESTER - V (Advertising Group) Author: Arvind Parulekar
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- Advertising Ethics and Legal Environment
- TYBMM -- SEMESTER - VI Author: Saher Rajani
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- Advertising in Contemporary Society
- TYBMM -- SEMESTER - V (Advertising Group) Author: Kanchan Luthra
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- ₹140.00
- Agency Management
- TYBMM -- SEMESTER - VI Author: Amruta Pawar
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- Brand Building
- TYBMM -- SEMESTER - V (Advertising Group) Author: Subhashini Naikar Mona Bhatia
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- Brand Building
- TYBMM -- SEMESTER - V (Advertising Group) Author: Nishita Mantry
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- Broadcast Journalism
- TYBMM -- SEMESTER - VI Author: Aparajita Deshpande
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- Business and Magazine Journalism
- TYBMM -- SEMESTER - VI Author: Pooja Gupta
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- ₹145.00
- Consumer Behaviour
- TYBMM -- SEMESTER - V (Advertising Group) Author: Anita Mandrekar Sanchayita Banerjee
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- Consumer Behaviour
- TYBMM -- SEMESTER - V (Advertising Group) Author: Jinal Shah
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- Contemporary Issues
- TYBMM -- SEMESTER - VI Author: Atish Singh
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- ₹135.00
- Copywriting
- TYBMM -- SEMESTER - V (Advertising Group) Author: Prajakta Pereira Bhagyashree Dhongade
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- Digital Media
- TYBMM -- SEMESTER - VI Author: Rimple Sanchla
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- Digital Media
- TYBMM -- SEMESTER - VI Author: Amruta Pawar
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- ₹140.00
- Editing
- TYBMM -- SEMESTER - V (Journalism Group) Author: Troy Ribeiro
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- ₹100.00
- Effective Communication Skills – I
- SYBMM -- SEMESTER - III (OLD COURSE) Author: Shikha Dutta Shubhangi Dharma THIRD REVISED EDITION
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- ₹160.00
- Effective Communication Skills – I (R)
- FYBMM -- SEMESTER - I (OLD COURSE) Author: Raj K. Dhar Ashwini Gangal FIFTH REVISED EDITION
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- ₹150.00
- Effective Communication Skills – II
- FYBMM -- SEMESTER - II (OLD COURSE) Author: Raj K. Dhar Ashwini Gangal FOURTH REVISED EDITION
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- ₹150.00
- Features and Opinion
- TYBMM -- SEMESTER - V (Journalism Group) Author: Marcellus Dsouza
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- ₹100.00
- Features and Opinion
- TYBMM -- SEMESTER - V (Journalism Group) Author: Pooja Gupta
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- ₹330.00
- Financial Management for Marketing and Advertising
- TYBMM -- SEMESTER - VI Author: Arvind A. Dhond
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- ₹130.00
- Fundamentals of Mass Communication
- SYBMM -- SEMESTER - I (OLD COURSE) Author: Aasita Bali FIFTH REVISED EDITION
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- ₹120.00
- Indian Regional Journalism
- TYBMM -- SEMESTER - V (Journalism Group) Author: Yogesh Dhanjani
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- Introduction to Advertising
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: N. G. Kale M. Ahmed FIFTH REVISED EDITION
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- ₹185.00
- Introduction to Creative Writing
- SYBMM -- SEMESTER - III (OLD COURSE) Author: Troy Ribeiro FIFTH EDITION
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- ₹130.00
- Introduction to Cultural Studies
- SYBMM -- SEMESTER - III (OLD COURSE) Author: Kalpana Mudaliar FOURTH EDITION
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- ₹165.00
- Introduction to Economics
- FYBMM -- SEMESTER - I (OLD COURSE) Author: Saraswathy Swaminathan FIFTH REVISED EDITION
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- ₹140.00
- Introduction to Journalism
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: Troy Ribeiro FIFTH EDITION
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- Introduction to Literature
- FYBMM -- SEMESTER - II (OLD COURSE) Author: Bhavana Singh Asha Nangalia SECOND REVISED EDITION
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- ₹150.00
- Introduction to Media Psychology
- FYBMM -- SEMESTER - II (OLD COURSE) Author: Vinay V. Prabhu FIFTH REVISED EDITION
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- Introduction to Media Studies
- SYBMM -- SEMESTER - III (OLD COURSE) Author: Atish Singh FOURTH REVISED EDITION
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- ₹140.00
- Introduction to Sociology
- FYBMM -- SEMESTER - I (OLD COURSE) Author: Susannah Malkan FOURTH REVISED EDITION
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- ₹180.00
- Issues of Global Media
- TYBMM -- SEMESTER - VI Author: Monarose Pereira
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- ₹150.00
- Journalism and Public Opinion
- TYBMM -- SEMESTER - V (Journalism Group) Author: Monarose Pereira
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- ₹130.00
- Journalism and Public Opinion
- TYBMM -- SEMESTER - V (Journalism Group) Author: Atish Singh
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- ₹140.00
- Landmark Events In The History of World, India and Maharashtra
- FYBMM -- SEMESTER - I (OLD COURSE) Author: Atish Singh FOURTH REVISED EDITION
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- ₹120.00
- Mass Media Research (AS)
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: Atish Singh THIRD EDITION
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- ₹125.00
- Mass Media Research (BK)
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: Bincy Koshy FOURTH EDITION
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- ₹160.00
- Media Planning and Buying
- TYBMM -- SEMESTER - V (Advertising Group) Author: Prajakta Pereira Bhagyashree Dhongade
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- ₹130.00
- News Media Management
- TYBMM -- SEMESTER - VI Author: Yogesh Dhanjani
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- ₹160.00
- Newspaper and Magazine Making
- TYBMM -- SEMESTER - V (Journalism Group) Author: Arvind Parulekar
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- ₹145.00
- Organizational Behaviour
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: Vinay V. Prabhu FOURTH REVISED EDITION
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- Political Concepts And Indian Political System
- FYBMM -- SEMESTER - II (OLD COURSE) Author: Sindhujaa Iyengar FIFTH REVISED EDITION
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- Press Laws and Ethics
- TYBMM -- SEMESTER - VI Author: Aditya Vijay Joshi
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- Principles and Practices of Direct Marketing
- TYBMM -- SEMESTER - VI Author: Subhashini Naikar Deepali Manjrekar
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- ₹160.00
- Principles of Management
- FYBMM -- SEMESTER - II (OLD COURSE) Author: N. G. Kale M. Ahmed FIFTH REVISED EDITION
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- ₹150.00
- Principles of Marketing
- FYBMM -- SEMESTER - II (OLD COURSE) Author: N. G. Kale M. Ahmed FIFTH REVISED EDITION
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- ₹175.00
- Print, Production and Photography
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: Onkar Singh Plaha THIRD EDITION
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- ₹90.00
- Radio and Television
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: Aparajita Deshpande SECOND EDITION
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- Radio and Television (NK)
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: Navita Kulkarni THIRD EDITION
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- ₹200.00
- Reporting (OLD SYLLABUS)
- TYBMM -- SEMESTER - V (Journalism Group) Author: Troy Ribeiro
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- ₹110.00
- Understanding Cinema
- SYBMM -- SEMESTER - IV (OLD COURSE) Author: Sudipta Roy Chowdhury THIRD EDITION
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