Business Environment (OLD SYLLABUS)
₹180.00
FYBAF — SEMESTER – I
Author: N. G. Kale
M. Ahmed
SEVENTH REVISED EDITION
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Description
SYLLABUS
No. | Modules / Units |
1 | Business and its Environment: |
(a) Business Objectives, Dynamics of Business and its Environment, Types of Business Environment.
(b) Environmental Analysis: Importance, Factors, PESTLE Analysis, SWOT Analysis. |
|
2 | Business and Society: |
(a) Business Ethics: Nature and Scope of Ethics, Ethical Dilemmas, Corporate Culture and Ethical Climate.
(b) Development of Business Entrepreneurship: Entrepreneurship and Economic Development, Micro, Small and Medium Enterprises Development (MSMED) Act, 2006, Entrepreneurship as a Career Option. (c) Consumerism and Consumer Protection: Consumerism in India, Consumer Protection Act, 1986. |
|
3 | Contemporary Issues: |
(a) Corporate Social Responsibility and Corporate Governance: Social Responsibility of Business, Ecology and Business, Carbon Credit.
(b) Social Audit: Evolution of Social Audit, Benefits of Social Audit, Social Audit v/s Commercial Audit. |
|
4 | International Environment: |
(a) Strategies for Going Global: MNCs and TNCs, WTO.
(b) Foreign Trade in India: Balance of Trade, FDI Investment Flows and its Implication for Indian Industries. |